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News Plus

News Plus

AFL tech chief’s mission to build blueprint for centralised-decentralised club martech model; $5m shared stack powering clubs; Brisbane Lions setting footy CX benchmark

By Paul McIntyre & Brendan Coyne

16 May 2022 5 min read

By Paul McIntyre & Brendan Coyne -

16 May 2022 5 min read

News Plus

News Plus

The ‘holy grail’ of data and sport: TEG and Cricket Australia share 16 million fans data to fuel brand deals, merch, tickets, grassroots growth

By Sam Buckingham-Jones - Senior Writer

9 November 2021 4 min read

By Sam Buckingham-Jones - Senior Writer

9 November 2021 4 min read

News Plus

News Plus

10 ViacomCBS readies net zero carbon plan, major diversity push, flags ads in Paramount+, dynamic e-commerce play and brand-funded BVOD ad load reduction

By Sam Buckingham-Jones - Senior Writer

20 October 2021 5 min read

By Sam Buckingham-Jones - Senior Writer

20 October 2021 5 min read

News

News

Isuzu the new men’s A-League naming rights partner

By Sam Buckingham-Jones - Senior Writer

6 October 2021 1 min read

By Sam Buckingham-Jones - Senior Writer

6 October 2021 1 min read

Deep Dive

Deep Dive

Diversity-first: Football shakeout switches to Gen Z, merges Women and Men into The A-Leagues, creates ‘world class’ in-house digital media and fan platform (and a rich first-party data bank)

By Paul McIntyre - Executive Editor

28 September 2021 7 min read

By Paul McIntyre - Executive Editor

28 September 2021 7 min read

News

News

Leave everything in the pitch: Australian Professional Leagues hires R/GA as lead agency

By Sam Buckingham-Jones - Senior Writer

4 August 2021 2 min read

By Sam Buckingham-Jones - Senior Writer

4 August 2021 2 min read

News Plus

News Plus

Ad-funded SVOD: Rod Prosser unpacks 10ViacomCBS' sports sales strategy, insists paying viewers will not mind 'unintrusive' ads

By Josh McDonnell - Senior Writer

28 July 2021 3 min read

By Josh McDonnell - Senior Writer

28 July 2021 3 min read

News

News

Instagram introduces DM abuse filter and troll blocker

By Sam Buckingham-Jones - Senior Writer

21 April 2021 3 min read

By Sam Buckingham-Jones - Senior Writer

21 April 2021 3 min read

Industry Contributor

Industry Contributor

Calendar compression, reach and frequency next challenge for Australian sports

By Andrew Condon, Head of Marketing

25 August 2020 2 min read

By Andrew Condon, Head of Marketing - Gemba

25 August 2020 2 min read

Industry Contributor

Industry Contributor

Women’s sport: The conversation needs to shift from equal pay, to equal marketing

By Bianca Wallis, National Director of Content - Publicis Media ANZ

27 January 2020

By Bianca Wallis, National Director of Content - Publicis Media ANZ

27 January 2020